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Keplar’s Voice AI Revolutionizes Market Research with Faster, Cost-Effective Customer Insights
Keplar, a startup backed by Kleiner Perkins, is transforming how companies conduct market research by leveraging advanced voice AI technology. Traditionally, Fortune 500 companies depended on expensive and time-consuming human-led market research, which often took weeks to deliver insights. Keplar’s platform automates this process by using conversational AI to conduct customer interviews quickly and at a fraction of the cost.
This innovation is significant because it enables businesses to access real-time customer feedback faster, streamlining decision-making and product improvements. The startup’s voice AI can interact naturally with participants, sometimes making them forget they’re talking to a machine, thereby enhancing the quality of responses. With clients like Clorox and Intercom already onboard, Keplar’s approach could reshape how enterprises gather actionable customer insights in a privacy-conscious and scalable manner.
