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Cybercriminals are increasingly using advanced technology like generative artificial intelligence to create highly personalized scams. They gather information from social media, public records, and the dark web — where stolen data such as Social Security numbers and purchase histories can be found — to build detailed profiles of potential victims. This enables scammers to impersonate trusted sources like banks or loved ones convincingly, increasing the risk of falling victim.
Understanding how these AI-driven scams operate is crucial for everyone who uses digital services. The rise in sophisticated phishing attempts and voice cloning scams impacts not only individual privacy but also financial security. Wells Fargo cybersecurity experts emphasize simple yet effective protections such as enabling multi-factor authentication and never sharing passwords with anyone.
Protecting yourself from these evolving threats requires vigilance and knowledge. By learning how cybercriminals exploit information and which precautions to take, you can reduce your risk of becoming a victim. This insight could reshape how we all approach digital security in everyday life.